Monolith Exhibition Identity — Case Study

●Graphic Design · 2025

Brutalist architecture symposium visual identity & spatial signage

A typography-first identity system designed for an international architecture retrospective, spanning oversized screenprints, dynamic wayfinding, and interactive digital catalogs.

Discipline: Graphic Design
Role: Creative Director & Graphic Designer
Timeline: 3 Months
Client / Context: Fondation d’Architecture Moderne

Tools:InDesignIllustratorGlyphsPaper Prototyping

View Catalog

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[ 21.19° N // 81.38° E · BHILAI · 19:07 IST ]

01Overview

Project Overview

01 — Architecture

Monolithic Proportions & Pure Geometry

How do you communicate the monumental gravity of mid-century raw concrete in contemporary graphic form? Through extreme contrast, heavy leadings, and structured asymmetric grids inspired by Le Corbusier and Paul Rudolph.

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SYSTEMS SANDBOX

[ 21.19° N // 81.38° E · BHILAI · 19:07 IST ]

Interactive Systems Sandbox[ LIVE IN-BROWSER SIMULATION ]

Production Model Inference & Systems Telemetry

Emergency Priority Code:

MAARGSETU DISPATCH PROTOCOL

Dynamic Encrypted QR Handoff Token

Token ID: MS-EMG-9984-7F2A

Destination Facility:Bhilai District Multi-Specialty Trauma Center

Reserved Capacity:ICU Critical Care Bay 04

Live Transit ETA:5.8 Minutes (Priority Route)

Webhook Telemetry Packet

{
  "token": "MS-EMG-9984-7F2A",
  "hospital": "Bhilai District Multi-Specialty Trauma Center",
  "bedBay": "ICU Critical Care Bay 04",
  "etaMinutes": 5.8,
  "status": "ACTIVE_TELEMETRY_SYNCED"
}

[SYS // 01]

[ 21.19° N // 81.38° E · BHILAI · 19:07 IST ]

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[SYS // 01]

[ 21.19° N // 81.38° E · BHILAI · 19:07 IST ]

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